Integrated Marketing Solutions
It's All Connected
In the process of getting into more detail about a specific project, it's easy to lose site of how separate projects tie together. For example marketing automation is never a stand-alone project. I've listed out details about the discovery process and how we chose the right automation platform for different use cases. For the automation tools to be used to the fullest extent, setup includes website integrations and email campaigns — often supported by separate teams. Understanding how the different pieces in a marketer's toolbox work together over time is a fun puzzle to solve.